KMB Telemarketing Ltd
News
The DMA is to submit its long-delayed proposals to the Government for the rethink of the Corporate Telephone Preference Service (CTPS).
The proposals are aimed at lessening the impact that the CTPS is having on B2B telemarketing, and were drawn up by the DMA's Contact Centre Council in October last year.
The DMA has denied stalling on the proposals, explaining that approval requires them to go through two rounds of evaluation by its governance commitee, which meets monthly under association chair Rosemary Smith.
The Department for Business, Education and Regulatory Reform (BERR), which has taken on responsibility for CTPS since its inception, is expected to take several months to evaluate, before potentially passing them on to communications regulator Ofcom.
B2B Marketing Online
Certainty.co.uk has been a client of KMB Telemarketing Ltd since February 2008. They are a newly established online will registry company and KMB have been their sole supplier of telemarketing. So to find out what they have thought of us and our service as they have grown, look at our testimonial page to read more...
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23rd Jun 2008 - New AppointmentWe are pleased to announce that the Board of KMB Telemarketing has appointed Vicky Box to the new position of Operations Director with immediate effect.
In this new position Vicky will continue to have overall operational responsibility as before.
Nick Winks, Managing Director says: “Vicky’s new status is recognition of the hard work and dedication she has shown to KMB over the past thirteen years as well as to the success with which she has accomplished all her roles over this time.”All of us at KMB Telemarketing wish Vicky continuing success in her new role
KMB Team Leader Natalie Middleton has just finished filming the latest series of "Come Dine With Me". Natalie says:
"It was a very surreal experience having cameras following my every move but it was good fun and I did my best. It will be interesting to see what the other contestants had to say about me out of my earshot when the show is aired!"
Natalie was upfront and honest on the show and hopes this comes across in the final edited episode aired in autumn 2008.
Gordon Brown has taken to cold-calling members of the public who write him letters, according to PR Week Magazine, the house journal for warring Labour spin doctors. Thought up by new strategy chief Stephen Carter, the initiative is intended to 'humanise' the Prime Minister as his personal ratings fall.
'Carter thought it was a good idea to have Brown call people personally' Daily Mail's source says. 'Stephen will choose a letter or email at random, have one of his team at Number 10 prepare a response, then get Brown to call'
Unfortunately, one of the first calls backfired. 'Brown made a phone call at 6am, without thinking. Luckily the person he called was a shift worker, so he was awake'
Daily Mail, 30th May 2008
If the Prime Minister is trying telemarketing to raise his profile, perhaps you should too!
New laws are to be brought in that will force businesses to follow a stringent code of marketing conduct or risk two years in prison.
The Consumer Protection from Unfair Trading Regulations 2008 aim to protect consumers against unfair, misleading or aggressive marketing practices. Imitating a consumer to promote a business will become a criminal offence; the laws ban any commercial practices that fail to make a trader’s commercial intent clear.
Offences that can be punished by up to two years in prison will include faking credentials, such as displaying a trustmark without authority. There is also a ban on running a ‘closing down sale’ when the trader is not closing down.
There are further restrictions on the use of the word ‘free’. Describing a product as free is banned when the consumer will have to pay “anything other than the unavoidable cost of responding, collecting or paying for delivery of the item”.
Precision Marketing, 23rd May 2008
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12th Mar 2008 - KMB delivers SMS successA new multimedia SMS marketing solution has been launched by KMB. This allows companies to make rapid contact with new & existing customers. Any size of campaign can be handled from 100 records to over 1 million records.
With rapidly changing communication technology people are accessing instant information through mobile technology, email on demand, Blackberry’s, multimedia, 3G & so much more.
To be in touch with this trend, KMB have launched SMS messaging for use in B2B & B2C campaigns product promotions particularly aimed at the travel market, at younger people and at small business users.
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1st Feb 2008 - KMB Staff NewsYou may have heard what our staff say about KMB, however, you may not have heard what happens once the clock ticks past 5.30pm.
KMB proudly sponsors the staff football team, who brave the bad weather every Monday night to do battle for KMB’s name! After a tough first season, the boys are back with a vengeance to strive for victory.
Each year KMB enters an all-female team in the “Race for Life”, supporting cancer research. Over the years KMB has raised over £1500 by sponsoring this event. There are also plans to take on the “Sport Relief Mile” this year so that the boys don’t feel left out!
We raise money on an ongoing basis for various charities including Jeans for Genes, Breast Cancer Research and The Lennox Children’s Cancer Fund.
KMB’s main event of the year is our annual Christmas party in December. Last year around 80% of the staff attended a no expense spared evening full of fun at The Abbey Hotel and they can’t wait for this year’s party!