List Cleansing & Profiling
Is your database of clients and prospects up to date and does it contain the prospects your business needs?
Database Management is what K.M.B Telemarketing excels at; after all we use data every day to support our telemarketing campaigns!
Good quality, accurate and up to date data is essential to the success of any direct marketing campaign - who would spend a lot of money on developing marketing materials only to send it to the wrong person?
K.M.B Telemarketing can work on your data to ensure that the records are up to date. We will personally contact, via telephone, the records on your database and verify, or update agreed fields thus ensuring that you have a comprehensive database that will support you in all your planned sales and marketing activities.
This database will then be bespoke to you, aligned specifically to your business needs with your prospect decision-makers.
K.M.B Telemarketing can also turn your data into profiled records & hot leads.
A profiled lead is generated from a conversation with the decision maker or with key influencers of the decision maker. Questions specific to your business or products are asked which then help to build a profile. This profiled data can be then used for other direct marketing or telemarketing campaigns, like an appointment setting campaign, or targeting prospects through direct mail or email.
Profiled data can increase effectiveness dramatically as it is a far more targeted approach.
If linked to either an Appointment Setting or Lead Generation Telemarketing campaign a Profiling campaign can generate a good percentage of hot & warm leads as well as removing companies that do not match target criteria.
For more information on how a profiling campaign could support your business, please call K.M.B Telemarketing on 01527 518373 or click here and leave your details and we will contact you.
Database Management is what K.M.B Telemarketing excels at; after all we use data every day to support our telemarketing campaigns!
Good quality, accurate and up to date data is essential to the success of any direct marketing campaign - who would spend a lot of money on developing marketing materials only to send it to the wrong person?
K.M.B Telemarketing can work on your data to ensure that the records are up to date. We will personally contact, via telephone, the records on your database and verify, or update agreed fields thus ensuring that you have a comprehensive database that will support you in all your planned sales and marketing activities.
This database will then be bespoke to you, aligned specifically to your business needs with your prospect decision-makers.
K.M.B Telemarketing can also turn your data into profiled records & hot leads.
A profiled lead is generated from a conversation with the decision maker or with key influencers of the decision maker. Questions specific to your business or products are asked which then help to build a profile. This profiled data can be then used for other direct marketing or telemarketing campaigns, like an appointment setting campaign, or targeting prospects through direct mail or email.
Profiled data can increase effectiveness dramatically as it is a far more targeted approach.
If linked to either an Appointment Setting or Lead Generation Telemarketing campaign a Profiling campaign can generate a good percentage of hot & warm leads as well as removing companies that do not match target criteria.
For more information on how a profiling campaign could support your business, please call K.M.B Telemarketing on 01527 518373 or click here and leave your details and we will contact you.
Just a selection of our clients
Read our case studies here